Total whack or totally okay?

Hi today new summer tires were raised on the rims. the picture is supposed to show that along the whole ripen is a circa 2cm 1+cm gap to the outer edge of the rim. I am not really experienced, but it looks like wrong ripe and/or puffy. unfortunately I only found it at home. is at all 4 ripe so. a nice uniformly available gap. also looks ugly. how do you look at this? puffy at the building? I also looked at other vehicles and found none, which is it not normal? is it even dangerous or harmful to the rim or to the mature?